green pump bottle beauty product facial cleanser

goop x Mauna Lani, Auberge Resorts Collection

  • The Mauna Lani Auberge prepares to launch the first (and only) goop Glow Facial on-property and is seeking digital assets for website, social and press usage.

  • Gwyneth Paltrow’s wellness and lifestyle brand, goop, has come far from its humble beginnings as a weekly newsletter, amassing an impressive valuation at $250 million dollars. Expanding into a podcast, docuseries and now, spa treatments, goop’s momentum shows no sign of slowing down.

    A luxury resort nestled along the historic Kohala Coast of the Island of Hawai’i, the Mauna Lani Auberge is an oasis where opulence meets natural beauty. Reimagined with a $200 million dollar renovation, Mauna Lani, Auberge Resorts Collection opened in January 2020 as the group’s first property in Hawai’i.

  • Capture digital images of the exclusive goop Glow Facial treatment and products at the Auberge Spa.

  • On location photoshoot of facial highlighting the mood of the cool and calming Auberge Spa and bright, modern visual identity of the goop brand.

TAKA Media Hawaii digital marketing agency
TAKA Media Hawaii digital marketing agency laptop mockup

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